Skye Capital Advisory is a boutique, independent debt advisory firm based in Sydney, UK, NZ and Singapore, offering tailored funding solutions to private and public businesses across those countries. The team brings deep experience and a strong network of bank and non-bank lenders, focusing on areas such as corporate debt, real estate funding, and event-driven finance. Their strength lies in combining strategic insight with hands-on deal execution, ensuring clients secure optimal funding outcomes while navigating complex capital structures.
As a new player in a space built on trust, relationships, and reputation, Skye Capital required a professional brand identity that would convey credibility, confidence and clarity from the outset. The firm needed a logo and cohesive brand assets that reflected its values — independence, experience, and discretion — while appealing to a sophisticated audience of business owners, executives, and financiers. A polished visual identity was crucial to support first impressions, pitch decks, digital presence and future marketing.
We created a strong, modern logo that communicates both professionalism and clarity — key qualities for a financial advisory firm. The design aligns with the brand’s core message: independent, strategic, and results-focused advice. Since launching the logo, Skye Capital has been able to present a consistent and credible brand image across client communications and investor materials. We’re now progressing to the next phase of the project — developing a clean, user-friendly website that builds trust, explains their offering clearly, and supports lead generation.
Making of an express Identity
