Fresh Fair - Website
We were tasked with developing a Magento e-commerce website for a new fruit and vegetables startup in Sydney. Design was mainly outsourced, Art Direction provided by Shtudio.
- Custom design
- Magento CMS
- Customer login
- Various plugin and extension integrations
- Eway payment system
- E-commerce / online shop
- Purchase & manage domain name
- Website & Email hosting
- Setup and maintenance of social media channels (Facebook, Twitter, Instagram)
- Listings on various business directories and Google Maps
- Google Analytics integration
- SEO and SEM
- Ongoing support and updates
Build a custom-designed Magento website
We were tasked with developing a Magento e-commerce website for a new fruit and vegetables startup in Sydney.
After the website was launched, we ran an SEO campaign, ranking Fresh Fair on position #1 for their main keyword “fruit box sydney” and “fruit box delivery”
This was a long process which took many turns. It all started off with a purchased template website and the name Fruitenomics. This has gradually changed, where eventually the client decided to drop the name, the template and rebrand the product.
Even the website backend had to change, as now the purchasing became a step-by-step process. New modules were added. Each page was custom designed, as opposed to editing a template. New logo was created. We helped purchase new domains as well as open new social media pages.
See some of the processes in the section below.
Making of an Express Identity design
