With high-paying website development jobs appearing left and right, people with web development skills easily land gigs. But here’s a catch: the world doesn’t stand still, and neither does website development. Whether you are a veteran developer or have no clue what HTML even is, it is crucial to stay ahead of the curve by knowing the latest trends.

You may be like, “Whatever, I can just Google ‘web development Sydney’ and hire a website development company in Australia or better yet, any website development company in the world to create my website,” but you need to know the latest trends to know whether the company you hire are up to date with the latest practices or not.

Wouldn’t it be nice if a certain famous how-to guide (hint: rhymes with “mummies”) laid out all the latest trends for you? Alas, it doesn’t, but fret not! This blog has you covered.

Voice Search Optimisation

Have you asked Siri, Alexa or Google Assistant a question recently? If you did, you just spoke to a voice assistant.

We are seeing an increase in voice searches every day. People prefer talking to their phones over typing to find answers. If companies do not optimise for voice searches, they will lose out big time.

website development company

Progressive Web Apps (PWAs)

Imagine combining the best websites and native apps—that’s what Progressive Web Apps (PWAs) offer. With PWAs, users can get an offline, smooth, app-like experience. In addition, they get enhanced performance no matter what device they use.
Web development companies in Australia and across the world will be wise to implement PWAs. Adopting PWAs will increase the chances of users remaining engaged with the content of your website.

Motion User Interface

People naturally enjoy exploring the world around them; this extends to how they behave online. With Motion UI, the possibilities are limitless with added animations, smooth transitions, and interactive website elements, ensuring that static pages will be no more.
These dynamic features will not only make your website ‘hip’, as the cool kids say; they also help to create a more immersive online experience. This is where building your website in Webflow, Framer or even Readymag comes in, these platforms are great at motion development.

The trend of Single Page Applications (SPAs)

Users can now explore pages that are not fully loaded with Single-Page Applications (SPAs). SPAs seek to kill two birds with one stone by cutting down load times and simultaneously driving up user satisfaction.
SPAs provide more benefits in terms of interaction and speed, making them more suitable for dynamic websites like e-commerce.

Accelerated Mobile Pages (AMPs)

Accelerated Mobile Pages (AMP) have become a major player in the industry with the increasing use of mobile devices for web browsing. AMPs simplify the website by highlighting the important content. When done right, AMPs make websites load quicker on smartphones.
With AMP, businesses can better retain their users and climb to the top of Google’s Search Engine Result Pages (SERP).

Emerging Technologies Integration

AI and machine learning have become increasingly important in web development as the days go by. These will allow websites to be personalized to each user.

AI in website development

Micro Frontend

It is highly speculated that Micro Frontends will be the future of web development. Micro frontends break down frontend elements into smaller and more manageable components.

This allows individual parts of the application to be developed separately. The result? A much greater rate of project execution.

API-First Development

The prevalence of communication across multiple platforms has necessitated API-first development in web development. Before the front end, web developers first build robust APIs in this approach. Prioritizing API facilitates seamless integration across a multitude of platforms.

Businesses implementing API-first development have multiple advantages, from improved scalability to faster development cycles.

Retro-futurism in Web Design

Retro-futurism: the marriage between the retro qualities from the past with the aesthetics of the future. This unusual ‘retro’ style can help businesses create fantastic websites that their industry rivals would be unable to replicate. Adding a dash of nostalgia is also a way for companies to ensure they engage audiences on a deeper level.

Cybersecurity

In the current web landscape, cybercrime and cybersecurity threats are on the rise—they take center stage in the news. Modern web applications require more advanced security procedures as they become increasingly complex. Secure development practices are critical to protecting user data from hackers. These security measures will help businesses prevent costly cyberattacks, save a few grey hairs, and safeguard their reputation.